BTS Business and marketing manager

The BTS Business and marketing manager provides a very broad training which revolves around four key points:

Marketing management
Management techniques and tools
General economic and legal culture
Language skills (French and English)
The theoretical concepts taught during this degree are set into a Luxembourgish economic and legal context. In addition to their formal lessons, students are required to do individual and group research and synthesis projects, the results of which are regularly presented in plenary.

Since BTS studies strive to provide exhaustive training relevant to the professional world, the ECG has set installed 19-week internships to promote the autonomy of the candidates. Students conclude their training by carrying out and presenting an individual project focused on their specialty.

At the end of their studies, business and marketing managers will be versatile employees with good general knowledge, and refined understanding of business management and marketing in particular. They will be dynamic, able to work independently, and have a general understanding of negotiation techniques.